Buy Used and New Malcolm Mc Donald Books

Marketing Plans: How to prepare them, how to use them

by Malcolm McDonald

ISBN 13: 9780750683869

Format: Paperback (704 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 13 Mar 2007
Other Format: Paperback

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The Marketing Planner (Marketing Series: Practitioner)

by Malcolm McDonald

ISBN 13: 9780750617093

Format: Paperback (143 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 11 Oct 1993

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Retail Marketing Plans: How to Prepare Them, How to Use Them (Professional Development)

by Malcolm McDonald, Christopher C.S. Tideman

ISBN 13: 9780750620215

Format: Paperback (220 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 15 Jul 1996

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How to Sell a Service: Guidelines for Effective Selling in a Service Business

by Malcolm McDonald

ISBN 13: 9780434912315

Format: Paperback (160 pages)
Publisher: William Heinemann Ltd
Published: 27 Apr 1986
Other Format: Hardcover

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Strategic Marketing Planning: State-of-the-art Developments (Cranfield Management Research)

by Malcolm McDonald

ISBN 13: 9780749420963

Format: Paperback (224 pages)
Publisher: Kogan Page Ltd
Published: 18 Sep 1996

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The Marketing Audit: Translating Marketing Theory into Practice (Marketing Series: Practitioner)

by Malcolm McDonald, John Leppard

ISBN 13: 9780750617062

Format: Paperback (192 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 11 Oct 1993
Other Format: Paperback

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How to Sell a Service: Guidelines for Effective Selling in a Service Business (Marketing S.)

by Malcolm McDonald

ISBN 13: 9780434912292

Format: Hardcover (160 pages)
Publisher: William Heinemann Ltd
Published: 27 Apr 1986
Other Format: Paperback

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Marketing Planning for Services (Marketing S.)

by Malcolm McDonald, Adrian Payne

ISBN 13: 9780750625494

Format: Hardcover (336 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 30 Nov 1995
Other Format: Paperback

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Marketing Plans (Professional Development S.)

by Malcolm McDonald

ISBN 13: 9780750622134

Format: Paperback (360 pages)
Publisher: Butterworth-Heinemann Ltd
Published: 13 Feb 1995
Other Format: Paperback

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Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy

by Malcolm McDonald

ISBN 13: 9780749451493

Format: Paperback (208 pages)
Publisher: Kogan Page
Published: 03 Nov 2007

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How Come Your Marketing Plans Aren't Working ?: The Essential Guide to Marketing Planning (If You're So Brilliant)

by Malcolm Mcdonald

ISBN 13: 9780749437268

Format: Paperback (208 pages)
Publisher: Kogan Page
Published: 03 Apr 2002

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Key Account Management: The Route to Profitable Key Supplier Status

by Malcolm McDonald, Peter Cheverton

ISBN 13: 9780749430986

Format: Paperback (256 pages)
Publisher: Kogan Page Ltd
Published: 01 Oct 1999

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